Ever Wonder Why Some Websites Never Deliver Results?
I think we can all agree that in this stage of age having an online presence is a must for any business. Creating a website, however, has become an easy and manageable task even for every day folks with little or no experience in the art of web design and marketing. Given this, some tend to think that putting together a few pretty pictures and a list of products and services is all it takes to make it in the heavily populated and competitive web.
Well folks, if it was that simple there wouldn’t be so many design and marketing firms out there specializing in intricate process of designing, developing and properly populating websites with the content and necessary components to yield results. Below, we outline some principles and proven strategies to help you make your website memorable, engaging and, more importantly, successful.
It has been said that reading is to the mind what exercise is to the body. A good book is like a good instructor, it provides inspiration and sound information to guide you in your quest for knowledge and solutions.
If your current reading habits only include tweets, Facebook updates and microwave meal directions you ought to consider carving out some time in your schedule to read some more substantial material.
I find the act of reading helps me improve my focus and concentration. It also stimulates my quest for knowledge and helps me in learning to read between the lines, connect the dots and pay attention to details.
When it comes to technology, I find books to be essential in keeping current. Reading is an opportunity to challenge the mind to stay sharp and creative. If you need a good place to start, below is a list of recent books I have read which I are both useful and inspirational.
This book is full of practical approaches to visual story development that can be applied by anyone. It combines conceptual thinking and inspirational design, with insightful case studies from the world’s leading brands.
This book reveals a lifetime’s worth of tricks and techniques for taking photos with that huge WOW factor. The author reveals which editing tools bring out a photograph’s hidden assets, how to pan the camera to control the appearance of movement, and many other useful techniques.
This book challenges the conventional wisdom of making slide presentation in today’s word and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations.
The book presents, through a fictitious case study, evidence that the concept of multitasking is not as productive as we have been led to believe. In fact, the authors explains that what we think as multitasking is really switchtasking and it proofs to be quite an inefficient way to conduct business.
The book argues that lasting and substantive change can be best effected by a tribe: a group of people connected to each other, to a leader and to an idea. Tribes, Godin says, can be within or outside a corporation, and almost everyone can be a leader; most are kept from realizing their potential by fear of criticism and fear of being wrong.
With clear examples of the inherent liability an email carries, this book manual provides guidance as to how to think, compose and manage emails in a world where digital communication is no longer private
A great inside look at the unpredictable and sometimes predictable waves of online traffic. His examples and analysis help us better understand our commutative online behavior in searching for what is hot and what is just about to become popular.